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Rugby, Sports data, Sport Science John Mulcahy Rugby, Sports data, Sport Science John Mulcahy

SSA Blog: Concussion tech time

Concussion and brain trauma are emotive subjects in sport. As research continues to uncover the problems that traumatic brain injuries seem to have, discussions about safety and the long-term health of players will only intensify. In the USA, as early as 1906 doctors were publishing papers highlighting the dangers of concussion linked to playing American Football.

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Rugby, Performance, Leadership John Mulcahy Rugby, Performance, Leadership John Mulcahy

SSA Blog: The Lion's share

As many expected, Alun Wyn Jones will captain the 2021 British and Irish Lions tour as they take on Japan and then World Champions South Africa this summer. Much media hype and speculation surrounded the announcement but as a three-tour veteran, which includes experience of leading the triumphant third test in 2013 against Australia the Welsh captain’s selection was not a huge surprise.

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SSA Blog: Sports marketing's concussion discussion

Concussion and brain trauma are emotive subjects in sport. As research continues to uncover the impact that traumatic head injuries have, discussions about safety and the long term health of players will only get louder. In the USA, as early as 1906 doctors were publishing papers highlighting the dangers of concussion linked to playing American Football. Ongoing research that identifies a link between heading and dementia in football draws major attention here in the UK. Additionally, a recent legal case brought against the RFU, WRU and World Rugby alleging failure to protect against the risk of concussion will have serious ramifications for the game no matter what the outcome.

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Rugby, Sponsorship, Sport Science John Mulcahy Rugby, Sponsorship, Sport Science John Mulcahy

SSA Blog: Increasing use of CBD in Elite Rugby: A New Sponsorship Category?

Rugby Restart has seen Gallagher Premiership and Guinness Pro 14 sides return to competition following their enforced stoppage due to Covid-19. The intense schedule implemented in order to finish the season has seen squads increase player rotation more frequently as they manage player loads recovery and injury. While player welfare measures have been put in place by World Rugby to reduce the risk associated with collisions, there is little to suggest that collision-induced muscle damage or injury is set to decrease. Players and clubs will therefore continue to seek optimised recovery strategies following matches and training.

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